As a website owner, you can verify your site ownership in Google Search Console to get your store noticed and listed in Google's search engine. Once it’s verified, you will get access to the private Google Search data about your site. You will be able to see how your website has been indexed, identify and...
The Snap Pixel is a piece of code that records the behaviour of users who come to your store after clicking on the ad in Snapchat. You will see what pages they view, how many of them add products to bag, start or complete the checkout, etc. This will help you understand your audience better...
The Pinterest tag lets you track the behaviour of users who come to your store after viewing your Promoted pins on Pinterest. You can see what store pages these customers view, what they search for in your store, how many of them add products to their cart, complete a purchase, etc. This info will help...
Facebook pixel lets you track your store visitors, giving you a lot of data about your customer's behaviour. You can use that data to more effectively plan your ad campaigns to get even more customers. Installation takes a couple of minutes, with no technical skills whatsoever. Understanding the Facebook pixel The Facebook pixel is an analytics tool...
A huge audience of 1.49 billion monthly active users, flexible, easy to use advertising options and affordable pricing make Facebook an important channel for small and medium-sized businesses to market and advertise their products and services. Below we will explain how to launch your first Facebook Ad campaign. Before starting an ad campaign, you need to...
Have no time for ads setup and management? You can use the integration between store and Google to run a hands-free promotion of your products with Google Shopping ads and find more customers across Google. During the fast setup you can choose between placing free product listings on Google Surfaces or supplementing unpaid organic listings with...
Keep in touch with your existing and potential customers by sending marketing emails and newsletters with the help of Mailchimp. The following store data is synced with Mailchimp: customers, products, orders, discount coupons, and abandoned carts. This info allows you to send personalised emails and send appropriate offers depending on the customer's purchase history. You can...
You can offer your customers a percentage (10% off), fixed value ($5 off), free shipping, and a combination (a discount plus free shipping) on products and categories. Coupons are unique codes that customers can enter at checkout and get a discount on their purchase. A discount code can be a combination of letters and/or numbers...
Discounts, coupons, promo campaigns, sale prices — sooner or later every merchant has to deal with them in order to attract more customers to the store, boost sales or dispose of some slow-moving items. Sale prices for products You can manually set sale prices in percentage or absolute value on individual products in your store. When you put...
By posting your products on social media, you can promote your store and connect with customers. Your business social media accounts help build your brand and bring new and existing customers to your store when marketing new products, announcing sales, or running special events. Product pages on your online store include buttons that you and your...
